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But sooner or later, a franchise's artistic quirks give way to a new priority: the survival and continuation of the brand, with the full awareness that customers expect both a reliable formula and a few surprises. Listen to some of the best new recordings here.įranchises may start out as individual statements, like ''Star Wars'' in 1977. Classical Music: 2021 was a year of reawakening for the art form.Jazz Albums: Even the big-statement albums this year had a feeling of intense closeness.Pop Albums: Recordings with big feelings and room for catharsis made the most powerful connections.Best Songs: A posthumous political statement and a superstar’s 10-minute redo are among the 66 best tracks of 2021.And, like Anakin Skywalker, whose transformation into Darth Vader is rotely foreshadowed in ''Episode II,'' Eminem can't hold back his arrogance or vindictiveness.įrom Lil Nas X to Mozart to Esperanza Spalding here is what we loved listening to this year. Eminem is, like Spider-Man, the former prey of bullies he could now crush. Dre, is his version of Obi-Wan Kenobi or Uncle Ben. Like both Anakin Skywalker and Peter Parker, Eminem has a revered mentor in place of an absent father: his executive producer, Dr. ''The Eminem Show'' parallels the adolescent fantasies and struggles of those movies but with a fouler mouth.
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As summer begins, ''The Eminem Show'' and its coming tour are set to compete for teenagers' entertainment dollars with blockbusters like ''Star Wars: Episode II - Attack of the Clones'' and ''Spider-Man,'' one an established franchise and one a franchise in the making. On the DVD Eminem flexes his multimedia ambitions: he includes a trailer for his fictionalized biographical movie, ''8 Mile,'' due later this year, and a Slim Shady cartoon.īut Eminem is not in the multiplexes just yet. A DVD is packaged with initial pressings of the album, as an incentive to buy ''The Eminem Show'' (Aftermath/Universal) rather than copy the CD. Marshall Mathers, alias Eminem and Slim Shady, may be one troubled guy, but he's the hope of a beleaguered music business and an expanding media enterprise himself. The core of ''The Eminem Show,'' his third album on a major label, is that Eminem is now an entertainment franchise: a character like Frodo or Spider-Man whose popularity will shape the fortunes of media empires like Vivendi Universal, MTV and the Clear Channel radio and concert chain. He's a hard-working artist, a hip-hop champ, a hair-trigger sociopath, a furious son and a loving dad. THE way Eminem tells it on his new album, ''The Eminem Show,'' he's every parent's nightmare, every misfit's hero, every politician's comeuppance and every tabloid's fodder.